Free Trustpilot QR Code Generator

Make a free Trustpilot QR code for the delivery moment

This Trustpilot QR code generator links your packaging and paperwork to your Trustpilot review page. A customer scans the code, your page opens, and the review button is right there. Use it on package inserts, receipts, invoices, and follow-up cards.

For online sellers, a card in the box goes to every customer, and it stays with the order, so people can review once they have used what they bought. Trustpilot itself lists a printed reminder with deliveries or receipts among its ways to invite reviews. The code is static: free, with no account, and it never expires. It opens your Trustpilot link for as long as your page is live.

What a Trustpilot QR code does

Opens your review page: the scan lands on trustpilot.com/review/yourdomain, review button included.
Or opens the review form: make the code from your trustpilot.com/evaluate/yourdomain link and the scan skips the profile.
Shows your TrustScore too: Trustpilot puts it at the top of your profile page, so people who scan before they buy see your rating and reviews.
Stays fixed: the printed code always opens the same page.

Where a Trustpilot QR code earns reviews

Package inserts: a thank you card in every box.
Receipts and invoices: a light ask on paperwork the customer already reads.
Service handovers: the final paperwork at the end of every job.
Manuals and warranty pages: printed once, shipped with every unit.
Shop counters: a sign customers scan with their own phone.

Get your Trustpilot link

Once someone reviews your business, Trustpilot gives it a profile page, visible whether or not you have claimed it. That page holds your link.

Go to trustpilot.com and search for your business name or website.
Open your profile and check the name, website and location, so the code opens the right business.
Copy the address from your browser. It looks like https://www.trustpilot.com/review/yourdomain.com.
For the review form instead, put evaluate in place of review: https://www.trustpilot.com/evaluate/yourdomain.com. It is the page your Write a review button opens.
Paste the link into the generator above.

To reply to reviews, claim your profile for free: on Trustpilot Business, select Create free account. Trustpilot asks every business for an active website, small local businesses and sole proprietors included.

Trustpilot’s own QR codes, or this one?

Trustpilot Business has its own QR Code Review Collector: branch QR codes at the point of sale that collect verified reviews for that location’s profile. Trustpilot presents it with its Location Reviews add-on, which its help center lists for the Starter, Plus, Premium and Enterprise plans. If your plan has it, use it in your branches. Use this generator for a free code to your main profile or review form:

	Trustpilot’s QR Code Review Collector	This generator
What you need	Trustpilot Business, with your branches set up as locations	Your Trustpilot link, and no account
Where a scan goes	That branch’s location profile	Your main profile, or its review form
How Trustpilot labels the review	Verified	Unprompted review

This generator also adds your colors, the Trustpilot logo or your own, a frame such as “Scan to review us”, and printable poster and business card designs. A free QRplify account adds a dynamic version you can change after printing, with scan counts.

For online orders, Trustpilot’s automatic email invitations are the other route. Trustpilot labels those reviews Verified, customers don’t have to log in to write one, and its Free plan includes 50 invitations a month. A card in the box works alongside them.

What Trustpilot allows when you ask for reviews

Trustpilot’s Guidelines for Businesses let you invite customers with shared links or QR codes, as long as reviews are collected in a fair and neutral way. The rules that matter for a printed code:

Ask everyone the same way. Invite every customer in the same way and at the same point, whether their experience was good or bad. Don’t pick only happy customers, and don’t send happy ones to Trustpilot and unhappy ones to you.
No rewards. No discounts, promo codes, prize draw entries, refunds, freebies or any other benefit for writing or editing a review.
Neutral words. Don’t suggest a rating or ask only for good reviews.
Their phone, not yours. Trustpilot doesn’t let businesses collect reviews on their own devices, such as a shop tablet or phone. A printed code is scanned on the customer’s phone.
No pressure. Online or in person, don’t pressure anyone to write, edit or delete a review.
Give it time. Let customers use the product or service before you ask for feedback.
Real customers only. Reviewers must be over 18, with a genuine experience from the last 12 months. You, your immediate family, your staff and your competitors can’t review your business.

Breaking these rules can lead Trustpilot to suspend features of your account or put a Consumer Warning on your profile. Printing your TrustScore or star rating next to the code? Trustpilot’s brand guidelines then apply: only businesses on a Trustpilot plan may show them, what you can use depends on that plan, print needs a date stamp or review count beside them, and Trustpilot’s name and logos stay unchanged. Trustpilot’s own pages: Guidelines for Businesses and Legal Brand Guidelines.

How to create it

Paste your Trustpilot link: your public page, like trustpilot.com/review/yourdomain, or your review form at trustpilot.com/evaluate/yourdomain, in the Trustpilot page link field above. If you leave out https://, the generator adds it.
Check the preview: scan it and confirm your business page opens.
Style it: brand colors, the Trustpilot logo, a star icon or your own logo. Pick a style with a label and it reads “Scan to review us” until you type your own, up to 28 characters. For a poster in A4, A5 or US Letter, or a 3.5 x 2 in business card, select Make a printable design: it starts with the headline “Review us on Trustpilot”.
Download: JPG for screens. For print, PNG at 4096 px (3000 px on iPhone and iPad) or SVG at any size, or the PDF of a printable design.

Scan test on 2 phones before printing. A static code cannot be edited later, so confirm the page first.

Tips that earn more reviews

Ask everyone, reward no one: Trustpilot bans incentives for reviews and asking only happy customers. A neutral ask on every order stays inside the rules.
Let the card wait: Trustpilot asks businesses to give customers time with the product before asking. A card in the box waits until they are ready; a follow-up email catches the rest.
Write a one line ask: “How was your order? Share your experience on Trustpilot.”
Print the address too: your Trustpilot address under the code helps anyone who would rather type it.
Keep contrast high: a dark code on a light background, with clear space around it.

FAQs

Do I need a Trustpilot account first?

Not to make the code: the generator only needs your link. The link needs a Trustpilot profile page, which exists once someone has reviewed your business. Claiming that profile is free and lets you reply to reviews.

Do customers need a Trustpilot account to leave a review?

Yes. Trustpilot asks every reviewer for a free Trustpilot profile, made with an email address or a Facebook, Google or Apple account. After the scan, Trustpilot asks them to log in, if they aren’t already, before they write.

Can I offer a discount for a review?

No. Trustpilot doesn’t allow incentivized reviews, whether the reward is money off, a freebie or a prize draw entry, for writing a review or for editing one. Trustpilot can act against a business that offers them, for example with a Consumer Warning on its profile. Keep the ask neutral and unconditional, with nothing offered in return.

Which link do I paste?

Your review page URL: trustpilot.com/review/ followed by your domain. Copy it from the browser on your page. To open the review form straight away, use trustpilot.com/evaluate/ followed by your domain.

Why do reviews from my QR code say “Unprompted review”?

Trustpilot labels each review by how it was collected. A review written through a plain link to your profile or review form, which is what this code holds, isn’t tied to a transaction, so Trustpilot labels it Unprompted review. Its automatic invitations earn the Verified label. Trustpilot says the label has no effect on your TrustScore.

Does Trustpilot have its own QR code?

Yes. Trustpilot Business offers a QR Code Review Collector for branches: each scan goes to that branch’s location profile, and Trustpilot labels those reviews Verified. Check that your Trustpilot plan includes it. The generator above works from any Trustpilot link, with no Trustpilot plan.

Is a Trustpilot QR code free?

Yes. The static code from the generator above is free, with no account and no scan limit. Trustpilot also lets every business invite customers for free by sharing a link to its profile page, as long as it invites fairly, and that link is what this code opens.

Can I change the destination after printing?

Not on a static code: it always opens the link it was made with, and it opens Trustpilot directly, so QRplify never sees the scans. After a download, with the printable design off, the generator offers to save it as a dynamic QR code in a free QRplify account. Print that one, and you can point it at a new link later and see how many people scanned it.

Publish your Trustpilot QR code

Paste your review page link above, add a neutral ask as the label, and check the scan on 2 phones before the print run.